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Managing Partners

Steve Snodgrass

Founder and CEO

Steve has three decades of C-level management and marketing experience in diverse industries including financial, franchise, sports and service-driven entities. He is a seasoned business development executive with deep knowledge in marketing human capital solutions to senior ranking executives and board members. His proficiency gained from working with all levels of positions within organizations has provided clients with multiple management and human resource solutions.

Steve blends his business acumen with a sports industry skillset to the firm’s Sports Recruiting and Consulting practice. This includes playing and coaching tennis at the NCAA Division I level, ownership of an indoor tennis facility where he also served as general manager and head teaching pro, and the father of two NCAA student athletes.

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Before founding Snodgrass Partners, Steve was a co-managing principal for the executive search practice within DeFrain Mayer, a large regional human resources consulting firm. He gained a rare perspective on the executive search process through earlier roles as vice president of corporate communications for international franchisor ERA Real Estate and vice president at a full-service advertising and public relations agency.

A four-year varsity tennis player at Kansas State University, Steve went on to coach the men’s and women’s team for seven years.  As a young entrepreneur, Steve also designed, built and operated an indoor/outdoor racquet club and recreational facility in his late 20s. He remained the highest percentage owner of the club for 34 years and was instrumental in its sale in 2010.

Steve earned his Bachelor of Science degree from K-State. He holds certificates in numerous leadership programs including the Strategic Alliance Program at the Wharton School, University of Pennsylvania. In addition, he has taught behavioral interviewing techniques and The Seven Habits of Highly Effective People (Stephen R. Covey Leadership Center). Steve is a graduate of the Leadership Overland Park Class of 1991 and is a member of the American Society of Association Executives (ASAE) and Kansas City Society of Association Executives (KCSAE).

Steve has four grown children – Carrie, Lance, Jeff and Kelsey – and five grandchildren. In addition to playing and coaching at the collegiate level, Steve also understands what it’s like to be the parent of a student athlete. Lance played soccer at Regis University where he remains the all-time leader in assists. He was inducted in the Regis Hall of Fame in 2016. Jeff was a kicker at Kansas State University under coaching legend Bill Snyder. He received All-Big 12 Honorable Mention honors in 2006. Steve and wife, Bridget, live in Overland Park, Kansas.

Email: [email protected]
Phone: (913) 681.2200 ext. 2
Mobile: (913) 484.5106

Tom Jacobs

President

Tom Jacobs is a 28-year veteran in the field of athletics administration, having previously served in various capacities at the Big Eight Conference (now the Big XII Conference), the University of California, Berkeley, the National Collegiate Athletics Association (NCAA), the Central Collegiate Hockey Association (CCHA) and the United States Tennis Association (USTA).

As a director of championships at the NCAA, Tom worked with a variety of championships, which included Division I Men’s Soccer (College Cup), Division I Men’s and Women’s Tennis and Division I Men’s Ice Hockey (Frozen Four), to name a few. During his 17-year career at the NCAA, he also worked with the sports of baseball, basketball, wrestling, and water polo. Additionally, he served as a liaison to the Division I Championships/Competition Cabinet.

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While at the USTA, Tom played a critical role in the creation of a new organizational structure for Player Development. He also planned, organized and executed the successful implementation of USTA Regional Training Centers and oversaw the addition of USTA Training Center-East in New York. He was a key player in implementing Player Development’s Team USA outreach efforts with stakeholders across the country. He also played a critical role for Player Development as part of the newly-constructed USTA National Campus, “The Home of American Tennis” in Orlando.

Tom received his degree in business administration from the University of Kansas and a master’s degree in sports administration and facility management from Ohio University. He resides in Parkland, Florida with his wife, Lori. They have three children (Connor-23, Derek-20 and Emma-18). Derek is a student-athlete at Pittsburg State University (baseball) and Emma at Kansas State University (soccer).

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Lee Dicklitch Vice President, Collegiate Sports

Lee Dicklitch

Vice President, Collegiate Sports

Throughout a 16-year career working in the sports and entertainment industry, Lee has served in a variety of roles at the University of Wisconsin-Madison, the National Collegiate Athletic Association (NCAA) and within the minor-league sports landscape.

Working on the NCAA Championships and Alliances staff, Lee served as an associate director on the Division I Men’s Basketball Championship and Branding/Fan Experience teams for six years. In that capacity, he had oversight of the creative development and operational planning of the in-venue fan experience for NCAA’s March Madness and Men’s Final Four. In addition, Lee supported numerous other championship planning teams to strategically integrate the goals of the NCAA Corporate Champions and Partners, while maintaining national office brand consistency to maximize the student-athlete and fan experience.

Notable sport administration support also included the Division I Football (FCS), Division I Men’s Ice Hockey (Frozen Four), Division I Men’s Soccer (College Cup) and Men’s Lacrosse Championships. Lee has also supported the game production and media operations staff at seven Rose Bowl Games and two BCS National Championships.

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Following his time at the NCAA, Lee joined the leadership team with the Indy Fuel ECHL minor league hockey affiliate of the NHL’s Chicago Blackhawks and AHL’s Rockford IceHogs prior to their inaugural season. Lee’s efforts focused primarily upon the continued growth of the organization’s positive presence in the community, while delivering an entertaining and high-quality fan experience to further develop awareness for the integration of professional hockey back into the region for the first time in a decade.

Lee received his undergraduate degree from the University of Wisconsin-La Crosse College of Business (marketing) and was a four-year member of the men’s basketball team. He has also earned master’s degrees from Ohio University’s School of Recreation and Sports Sciences (coaching education concentration) and from Butler University’s Andre B. Lacy School of Business MBA program (leadership concentration). Lee resides in Indianapolis, Indiana.

Jolynn Johnson Smith

Executive and Sports Recruiting

Jolynn Johnson Smith is a seasoned staffing and recruiting professional with more than 20 years of experience working for an array of companies, including GE/Genworth Financial, the Federal Reserve Bank of Richmond, and numerous consulting firms. She also worked for NBC TV, radio at the corporate offices in Washington, D.C., and Philip Morris, USA on its production management team. Jolynn hails from a distinguished tennis family. Her father, Robert W. Johnson, Jr., is a retired tennis professional and former tennis coach at Howard University in Washington, D.C. Jolynn is the granddaughter of the late Dr. Robert Walter “Whirlwind” Johnson, who was notably one of the early mentors and trainers of outstanding African American tennis professionals, including Arthur Ashe and Althea Gibson.

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Jolynn sits on the board of the Whirlwind Johnson Foundation, created to preserve the legacy of her grandfather, which includes restoring his home, a historic landmark, the tennis court and garden. Jolynn continues to play tennis recreationally and is a former USTA Middle Atlantic ranked tennis player. She earned her bachelor’s degree in TV and Film as well as a master’s degree in Mass Communications from Howard University.

Christa Townsend

Executive and Sports Recruiting 

christa_NEWChrista has a proven track record of identifying, training, and developing high-performing, results-oriented teams during her 25-year career. She is experienced in mergers, co-promotions, new business development, and product launches. A former professional tennis player, Christa also played in college and later served as head women’s coach for two NCAA Division I programs. She holds top-ranked player status in singles and doubles in Missouri Valley and Southern California USTA sections. Additionally, Christa is a certified USPTR professional. She believes that the most critical decision any successful entity makes is to find the best-qualified person for the job who will also be a good fit for the organization’s culture.

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Prior to joining Snodgrass Partners, Christa held numerous sales and marketing management roles at leading pharmaceutical companies including Solvay Pharmaceuticals (now AbbVie), inVentiv Health , Sanofi Aventis, Endo Pharmaceuticals, and Pernix Therapeutics. She was named a seven-time President’s Club winner, an International Innovation Award winner, and Sales Director of the Year. In addition, Christa spearheaded the hiring of the leadership team for a new primary care sales division, which was comprised of 35 district managers and eight regional directors.

A varsity tennis player at Missouri State University, Christa played tennis professionally and is a member of the Missouri State Athletic Hall of Fame. She served as a coach for the women’s teams at Kansas State University and Iowa State University. 

Christa earned degrees in biology, chemistry and English from Missouri State and her master’s in education with an emphasis in sports psychology and exercise physiology from Kansas State University. She is a graduate of the Executive Leadership Program at Wharton School of Business.

Paul Alfred

Executive Recruiting

Paul AlfredPaul is a highly focused and persistent staffing consultant who has more than 15 years of success building complex technology, financial and marketing workforces across the industry spectrum. He has developed strong expertise in supporting clients with very difficult resource needs, including big oil/energy companies, start-up ventures, financial institutions, application development companies and manufacturing firms.

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Paul launched his career as a business systems analyst with IBM. He later went on to serve as an officer in a start-up multimedia firm and as an IT consultant.

Paul began to focus his work on recruiting in 2006, and quickly became a thought leader in social media-based employer brand building and recruiting. He uses this expertise to help clients strategically source passive candidates for difficult-to-fill roles in niche areas like IT, Finance and Marketing.

Steve Butler

Executive Recruiting

Steven ButlerSteve Butler has been matching talent and organizations for more than 30 years. During his career he has worked in an array of capacities related to human capital. His experience spans numerous vertical markets, which include pharmaceutical, manufacturing, transportation, chemical, coatings, engineering, finance, education management, legal and energy.

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Steve has held leadership positions at Fortune 500 companies, including Honeywell, YRC Worldwide and Marion Merrell Dow/Hoechst Marion Roussel (now Sanofi-Aventis) and has also provided diverse consulting services to global companies.

He is certified in behavioral interviewing by Paul C. Green, Xerox Targeted Selection and Selection Interviewing for Managers (University of Michigan). He has shared his knowledge of the behavioral interview process with other human resource managers via stand-up training classes.

In addition, he is also certified as an analyst for Activity Vector Analysis (AVA) – a highly effective assessment system that renders behavioral profiles of individuals, identifying their natural tendencies and predicting their workplace behaviors. He holds a bachelor’s degree in biology from the University of Central Missouri.

Sharon Long

Research Consultant

long-NEWSharon has more than 30 years of executive search experience. She specializes in research strategy development, candidate and company identification and initial candidate assessment.  For more than a decade, Sharon’s work has been helping Snodgrass Partners to consistently deliver high-quality results.

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Sharon’s client experience includes for-profit and non-profit healthcare systems, venture-backed and publicly-traded healthcare service companies and Fortune 50 companies focused on the healthcare industry. She is based in Denver.

Matt Westfall

Executive and Sports Recruiting

mattMatt began his life absorbed in golf and tennis. He played golf in high school, then changed sports for college when he played tennis under Coach Steve Snodgrass at Kansas State University. After a year playing varsity tennis at K-State, a near life-ending car accident, in which the doctors told him he would never walk again, became his primary testing ground. Instead of resigning himself to the sidelines, Matt recovered and went on to play three more years of varsity tennis at K-State. After graduation, he spent most of his career meeting the demands of the investment marketplace by matching clients with appropriate portfolios. Throughout, he continued his involvement with tennis and golf, teaching lessons in both sports in various cities and participating in tournaments himself.

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In 2006 he became a USTA Referee and Official and began coaching girls’ tennis at Grand Island Central Catholic High School. He produced eight state champions and 10 collegiate players. In 2013, he was named Director of Tennis/Head Tennis Professional at the Grand Island Tennis Center, Grand Island, Nebraska.

Matt has won numerous tennis tournaments and played for USTA League teams in Kansas City and Omaha. He is the past President of the Grand Island Tennis Association, spearheading a fundraising campaign to refurbish and resurface four indoor courts. Along with that, he led the team who designed and secured funding for a six court tennis complex, a project completed by Renner Sports. Matt graduated from Kansas State University with a bachelor’s degree in Business Administration, with an emphasis in Marketing. He currently calls two places home – Southport, North Carolina and Grand Island, Nebraska. He has a son, Ian, who is a sophomore in high school. Matt believes that enthusiastically matching people with great opportunities can be rewarding for all parties.

Allied Partners

Larry Bonfante

IT Executive Coaching Consultant

Larry Bonfante

Larry Bonfante is the founder of CIO Bench Coach, an executive coaching practice for Information Technology (IT) executives and the author of the book Lessons in IT Transformation. He has held executive leadership positions over the past 35 years in various industries including financial, pharmaceutical, not for profit, consulting and sports and entertainment. Larry has served as executive coach and trusted business adviser to C-level executives at some of the largest and most prestigious companies in the world. In this capacity, he has helped companies transform the technology function; attract, develop and retain key leaders; turn talented individuals into high-performing teams; change the organizational culture; leverage diversity as a strategic asset; and build strong board and C-level relationships.

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Over the course of his career, Larry has received numerous industry accolades including being nominated for the Chief Information Officer (CIO) Hall of Fame in 2013, being named as one of CIO Magazine’s CIO 100 in 2011, and one of Computerworld’s Premier 100 IT Leaders in 2009. As CIO for the United States Tennis Association, Larry’s team was responsible for all information technology related services supporting the US Open, the most highly attended annual sporting event in the world.

He has served as a mentor and executive coach for many IT leaders in various industries. He has served as both president and chairman of the Society for Information Management – Fairfield-Westchester (FWSIM) chapter and is a founding member of the CIO Executive Council. Larry has been a guest lecturer for the master’s degree programs at Columbia University, New York University, and Polytechnic Institute. He is an accomplished public speaker who has delivered keynote presentations at many major industry conferences, conducted leadership workshops for world class organizations, and written leadership blogs for both CIO Insight and Information Week. You can learn more about his executive coaching practice at CIO Bench Coach.

 Dr. Mark Kovacs

Performance Physiologist Consultant

drBrian-NEWMark Kovacs, PhD, FACSM, CSCS*D, is the CEO of the Kovacs Institute, which is a performance sciences institute focused on elite individuals looking to optimize performance in sport, business and life. He is also an Associate Professor in the Sport Health Science Department and the Director of the Life Sport Science Institute at Life University. He is a sports administrator, performance physiologist, researcher, professor, author, speaker and coach with an extensive background training and researching elite athletes.

Dr. Kovacs formally directed the Sport Science, Strength & Conditioning and Coaching Education departments for the United States Tennis Association (USTA), was the Director of the Gatorade Sport Science Institute, an executive with PepsiCo focused on long-term research and innovation. He has been a keynote speaker and presenter on five continents and performed more than 200 workshops and presentations. He has presented at Harvard University, NYU Medical School, Princeton University, University of North Carolina, Chinese Olympic Committee, South Korea Olympic Committee, Mexican Olympic Committee, United States Olympic Committee, NBA, NFL & MLB teams among dozens of other leading institutions.

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Dr. Kovacs is a Fellow of the American College of Sports Medicine (ACSM) and has published over 50 research articles and abstracts in some of the top scientific journals in the field of sport and exercise science. He was an All-American and NCAA doubles champion in tennis at Auburn University and competed professionally after University. He earned both his undergraduate and graduate degrees in the Department of Kinesiology at Auburn University.

Dr. Kovacs earned his doctorate in exercise physiology from the University of Alabama. He was the youngest ever recipient of the International Tennis Hall of Fame Educational Merit Award and the 2014 US Olympic Committee ÒDoc CounsilmanÓ Science Award for his innovative use of sport science application to Olympic athletes. He has been involved with two National Football League (NFL) Super Bowls, the Brazilian National Football team for the 2014 World Cup, the US Fed Cup team and dozens of other major sporting events applying sport science principles to optimize athletic performance.

He has published six books on different aspects of sport science and currently volunteers on numerous committees and boards in professional organizations along with many community outreach programs. In addition, he is a founder of the International Tennis Performance Association (iTPA) which is the worldwide leading education and certification organization for individuals that work with tennis athletes in the areas of performance enhancement and injury prevention.

Contact Mark Kovacs.

Thomas McCoy

Executive Compensation and Employee Engagement Consultant

Thomas McCoyTom McCoy is a noted author, educator and speaker whose work has been featured in The Wall Street Journal. He is considered a thought leader on the topic of Organizational Culture. As president of the Employee Engagement Institute, Tom provides his services to Snodgrass Partners to ensure C-level candidates are a good fit for client organizations. This includes helping to design executive compensation and total reward programs that reward profitable growth and improve retention.

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Tom uses a model-driven Applied Engagement system to help companies reach out to employees at every level in order to educate, enable, empower and engage them to think and act like partners. This process uses a combination of components such as incentive pay, performance scorecards and engagement surveys to connect employees to customers, financials, processes and company culture. These custom solutions increase sales, reduce costs, improve productivity, reduce turnover, enable growth and manage change.

Before starting his own company, he held several business development and human resources positions for leading companies including Sprint and Maritz. He also worked as a consultant focused on increasing sales, productivity, reducing cost, improving process and increasing operating efficiencies for clients in manufacturing, process and service industries throughout the U.S., Europe and South America. He is a graduate of the University of Minnesota-Twin Cities. He holds his Lean Six Sigma methodology certification from Villanova University and an executive coaching certification from the Johnston Institute.

Dr. Brian Russell

Executive Leadership Assessment Consultant

drBrian-NEWDr. Brian Russell provides executive leadership consultation to Snodgrass Partners, helping to vet candidates by providing executive leadership assessment and consulting. He has become one of America’s most recognized psychologists and lawyers. Dr. Russell has provided executive search consulting services to Steve Snodgrass for more than 20 years.  He has been a featured guest on multiple national television networks including the Fox News Channel, CNN, HLN, CBS, MSNBC and the Hallmark Channel since 2006. He began co-hosting the hit series “Fatal Vows” on Investigation Discovery in 2012.

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As a psychologist who also holds his law degree and Master of Business Administration (MBA), Dr. Russell has practiced both clinically and forensically, treating adults and children and serving as an expert in criminal and civil legal matters. As an attorney, he has represented clients in high- and low-profile criminal and civil cases and has served as a mediator, litigation consultant and legislative advisor. He has written numerous articles and books on psychological and legal topics.

Dr. Russell currently teaches a course at the University of Kansas on psychological and legal issues in the American workplace. He speaks to a wide variety of audiences about human behavior—how to deter destructive behavior and how to incentivize constructive behavior—integrating his expertise in people, public policy and productivity.